Link building guides
Everything you need to earn better backlinks.
Practical, honest guides written by people who run a backlink network every day. Start with the fundamentals, then go deep on strategy, anchor text, costs and risk.
Start here · Link building
How to Get Backlinks: 25 Strategies That Still Work in 2026
The complete playbook: 25 link building strategies grouped by approach, a comparison table, outreach templates and a prioritization framework for every type of site.
23 min read
- → What makes a backlink worth getting
- → All 25 strategies compared
- → Group 1: Create linkable assets
- → Group 2: Outreach-based strategies
- → Group 3: Relationships and communities
- → Group 4: Reclaim links you've earned
Link fundamentalsWhat Are Backlinks? How They Work and Why They Matter for SEOA beginner-friendly but thorough explanation of backlinks: how they work, why Google uses them, what makes one good, and how to get your first.12 min readLink buildingLink Exchange: Is It Safe, and How Do You Do It Without Hurting Your Rankings?What Google actually says about link exchanges, why A↔B swaps leave footprints, how to spot bad networks, and a responsible process you can follow.17 min readLink buildingHow Much Do Backlinks Cost? Price Ranges by Method, Hidden Costs and Real BudgetsCommonly quoted price ranges for every way of getting links, what drives the price, the costs most budgets miss, and the real math per link.14 min readLink fundamentalsAnchor Text: Types, Ideal Ratios and How to Avoid Over-OptimizationEvery anchor type with examples, a starting-point anchor text ratio, and a step-by-step audit to find and fix over-optimization.15 min readLink fundamentalsDofollow vs Nofollow Links: What's the Difference (and Which Do You Need)?How followed and nofollowed links differ, what sponsored and ugc mean, and why a natural profile needs both.11 min readLink building tacticsGuest Posting: How to Find, Pitch and Land Posts That Actually Help SEOFind the right sites, vet them properly, pitch with proven templates and write guest posts that earn their link, without crossing Google's lines.14 min readLink buildingLink Building for New Websites: A Realistic 90-Day PlanA phase-by-phase 90-day plan for getting a brand-new site its first quality backlinks, without shortcuts you'll regret later.11 min readLink buildingNiche Edits (Link Insertions): What They Are, the Risks, and How to Do Them RightHow link insertions work, why aged pages make them effective, what makes them risky, and how to earn them ethically by improving existing content.11 min readLink fundamentalsDomain Authority Explained: DA vs DR, Authority Score and What Google Actually UsesWhat DA, DR, Authority Score and Open PageRank measure, why none of them is a Google metric, and how to use them sensibly when judging links.12 min readLink auditsToxic Backlinks: What They Really Are and When to Disavow ThemWhat “toxic” really means, when you actually need to disavow backlinks, and how to audit, request removals and build a valid disavow file.12 min readLink building tacticsBroken Link Building: A Step-by-Step Guide (With Templates and a Worked Example)Find dead links in your niche, create the resource that replaces them, and pitch it, plus how to reclaim mentions and links you've already lost.11 min readLocal SEOLocal Link Building: How to Earn Links That Boost Local RankingsHow local businesses earn links from their own community: chambers, sponsors, local press, suppliers and events, with templates and a checklist.10 min read
Free link building tools
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Free toolBacklink CheckerPaste a page URL and your domain. See if the link is live, followed, indexable and in the content.Free toolAnchor Text AnalyzerPaste anchors from Search Console or any backlink tool. Get your anchor mix and an over-optimization risk score.Free toolLink Building Cost CalculatorPick how many links you need and at what authority. Compare guest posts, niche edits, agencies and HrefClub side by side.Free toolDisavow File GeneratorTurn a messy list of URLs into a clean, deduplicated disavow.txt in Google's format — ready to upload.Free toolLink HTML GeneratorBuild a correct <a> tag with nofollow, sponsored, ugc and new-tab options. Preview and copy.
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